Rebranding for Santa’s Lapland

Tour operator, Santa’s Lapland has been rebranded and now features a new logo, website and brand imagery.

A series of agent webinar presentations, supported by a four-page digital and printed selling guide and posters, are now available and agents that secure a booking before the end of September, for either season of Santa’s Lapland, can enter a competition to win one of ten places to see Elf the Musical in London on 16th November.

The Hotelplan trade team are communicating the rebrand to agents via a series of fun webinar presentations, supported by a four page digital and printed selling guide and posters.

Julie Franklin, Head of Agency Sales comments: “Our elves have been working hard to add a touch of magic to every step of our festive Lapland holidays and we’re so pleased with the finished rebrand. We can’t wait for our agent partners to share our exciting new look with their customers. Go and take a peek and join the great search for Santa by going to”

To stand a chance of winning a ticket to Elf the Musical, agents need to simply email their booking reference to with the subject title ‘Elf’. All attendees are required to make their own travel arrangements.