Central Florida’s Polk County is the perfect place for travellers looking to experience the beauty and charm of “real” Florida with its small-town communities, close to everything but away from it all. Located between Orlando and Tampa, travel advisors can learn about all there is to see, do and eat in the county from the comfort of any screen.
The Visit Central Florida Tourism Institute is an innovative travel advisor training and sales platform. Through this programme you’ll learn about holiday homes near the theme parks, the LEGOLAND® Florida Resort, rodeo shows, orange grove tours, airboat rides, farm to table restaurants, small town Florida and lots more. The training channel features two 12-minute multi-modal chapters that lead advisors through curated, interactive information on the attractions, accommodations and experiences in Lakeland, Winter Haven, Davenport and the surrounding area.
Once advisors complete the training course, they are rewarded with not just a diploma as a certified Central Florida Insider, but by also unlocking the trademarked Sales Companion.
The Companion is a resource for advisors to maintain expert knowledge, start conversations with clients and prospects by sharing engaging creative assets, and ultimately make bookings with sales support tailored specifically to their needs.
In addition, the Visit Central Florida Tourism Institute is fully mobile. Advisors can download the iOS or Android app to keep this amazing learning and sales resource at their fingertips to share with clients anytime, anywhere, and from
any device.
The Visit Central Florida Tourism Institute may be accessed online at www.centralfloridatourisminstitute.com, on mobile by visiting the App Store or Google Play, from the Visit Florida Travel Pro platform, and via TravPRO Mobile’s travel advisor super-app, TheSOURCE.

